1. Experts are clueless;
2. Clients can’t tell you what they want;
3. True innovation is on the next curb;
4. Biggest challenges beget the best work;
5. Design counts;
6. Use big graphics and big fonts;
7. Changing your mind is a sign of intelligence;
8. Value not equal to price;
9. “A” players hire “A+” players;
10. Real CEO’s demo;
11. Real entrepreneur ship;
12. Marketing = unique value.

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Pepe Maltese

I used to trade inside the machine. Now I just raid it.

I publish two high-conviction setups daily — one momentum, one turnaround — filtered through tape structure, volume shifts, and misaligned narratives.

Some of these turn into full trades. A few evolve into deeper stories. The rest get cut.

This isn’t education. This is intelligence.

I don’t run ads. I don’t sell dreams. I track price, watch structure, and call bullshit when the story breaks.

Follow the setups. Fade the noise. Stick it to the man.

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